100 Thieves has entered the energy drink scene with its very own beverage line, Juvee — a brand that’s meant to leave fans feeling refreshed and ‘rejuvenated.’ Here, we’ll show you exactly where to buy it and what flavors are available.
In February 2021, 100 Thieves signed a partnership with Rockstar Energy, leading fans to believe they might see a collaborative drink between the two.
Just months later, however, eagle-eyed fans of 100 Thieves noticed that the sprawling esports and entertainment organization had filed a trademark under the name ‘JUVEE.’
15 months after their trademark filing, 100 Thieves unleashed their very own brand of energy drink into the world: Juvee.
What is 100 Thieves’ Juvee drink?
According to a statement from 100 Thieves CEO Matt ‘Nadeshot’ Haag and business partner Sam Keene, Juvee isn’t supposed to be your average energy drink.
Rather than amping players up for an all-nighter of hardcore gaming, Juvee represents a more “refreshing” and “playful” take on the energy drink scene with a slew of extra ingredients for “health and well-being.”
“We’ve created a new energy drink that was built completely on our terms and catered to our community’s lifestyle and interests, which are all centered around the joy of ‘play,’” Nadeshot said in a statement.
“Launching Juvee is a lifelong dream of mine that I know will enhance the experience of not only our world-class gaming creators and competitors but anyone who’s passionate about having more energy to do the things they love.”
How much does Juvee cost?
Currently, Juvee retails for $3 per can or $36 per twelve-pack.
All Juvee flavors
Thus far, Juvee boasts three flavors. These include:
- Tropical Crush
- Kiwi Strawberry
- Watermelon Lime
Juvee nutrition facts
Each 12oz can contain 5 calories, zero sugar, and 128 mg of caffeine, as well as B Vitamins, Taurine, L-Theanine, Panax Ginseng or Maca Root, and Vitamin C.
In comparison to other influencer energy bevs, Juvee boasts a middling amount of caffeine — for example, Addison Rae’s Alani Energy flavor contains 200 mgs of caffeine by comparison, while Bryce Hall and Josh Richard’s Ani Energy has just 75 mgs.